Basics 1: 260,000,000 optic nerves determine product placement
According to scientific research and common experience, the order in which we list the five senses—sight, hearing, touch, smell, and taste—is not arbitrary. Among...
Basic tools for organizing merchandise presentations
Some fundamental tools and strategies to consider when organizing merchandise displays do not necessitate advanced expertise; rather, they stem from the core principles of...
Basics 5: How can we organize products based on the color...
Color surrounds us, yet we frequently overlook it or simply walk past it. For many, it possesses a transient and elusive nature, while for...
Basics 3: Common sense is essential when planning commercial areas
How frequently do we navigate the aisles in search of an item, only to end up requesting assistance? Adjacencies in product placement are often...
Basics 2: The shopping experience engages all five senses
People often claim that achieving balance is essential in life. In the realm of commerce, the challenging task of maintaining balance is typically shared by...